1. When you are making a purchase online, make certain you use a charge card to pay for the transaction. Charge card users are protected against fraud by federal law and they are only accountable for $50 in these cases. Some card agencies will even go so far as to wave the $50 for you, which means you will not be out of pocket.
2. When you're shopping online you need to be sure that you know who you're buying from. If you're buying with an online auction site, only buy from people that have positive feedback. On other sites look to see when they are a reputable company by looking for reviews to them online.
3. If you are going to be doing some shopping on the web, make sure you be aware of the liability for each credit card you utilize online. Many credit cards have automatic fraud prevention integrated while others offer it for a minimal fee. You do not want to get stuck with purchases made on your own card in the event the number is stolen.
4. Be careful when it comes to the online stores that you consider buying from. If the online store is poorly designed, packed with misspellings, and overall fishy, you should take your money elsewhere. These are signs that something might not be right about this store. It's better to be safe than sorry.
5. In case you have questions while shopping, choose a live chat function around the online store. Many big brands (and even some boutique stores) now have this functionality. You can chat immediately with a customer support representative to correct any issues or answer any questions before buying. That can give you a lot of satisfaction.